The Self-Promoting Musician (Music Business) by Berklee Press Title: The Self-Promoting Musician (Music Business)

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Manufacturer: Berklee Press
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Customer Reviews:
The Self-Promoting Musician (Music Business) by Berklee Press

I shoulda listened

When I was looking for a reference of this type there were 13 positive reviews and one negative, and I should have listened to that one still small voice. I was also perhaps swayed by the presence of David Franz as a contributing editor. He wrote a definitive Pro-Tools book that I love and use extensively.

It's not that there is not some potentially useful information in this book, it is that the business changes so rapidly that it is hopelessly out of date. However, even if this book were updated I think it misses the mark. Perhaps it is too general and tries to address all independent situations and genres, and therefore falls short of the information I really want to know about my situation and genre, or any genre for that matter. In any case, it is not the comprehensive reference I had hoped for when I bought it.

I bought "How to Be Your Own Booking Agent" by Jeri Goldstein after I bought this one, and I wish I'd bought it first. Perhaps the saying, "Those that can, do. Those that can't, teach.", applies here.
The Self-Promoting Musician (Music Business) by Berklee Press

Great Product

I'm from Brazil, and i bought this book for general guidance on what to do on certain situations... i thought it wouldn't have in-deep explanations about the international music markets... but it does. All the rules and solutions apply here. It's a great aquisition for any musician out there, anywhere in the world, who has the will but is stuck in the day-to-day life of being an artist nowadays.
The Self-Promoting Musician (Music Business) by Berklee Press

highly recommended

This book gives a lot of very practical hints and shows how to plan your musician's career no matter in what country you live. It is a must for students that don't have self-promoting as a faculty and want to be completely prepared for their independent carrer. It lets you understand music market today. It is really very helpfull!
The Self-Promoting Musician (Music Business) by Berklee Press

Awesome And Informative!

I found this book (The Self Promoting Musician) to be inundated with a lot of useful information and advice on self promotion. Scenarios and situations that I've never considered are touched upon within its pages. Also, it's the most expansive book I've ever read on the current route that the music industry is taking...which was very indepth and eye-opening for me.

I also attended Berklee College of Music (where the author works), and while I was a student, I found it to be the most challenging and innovative musical experience I'd ever had. I also found that the teachers there are some of the best in the world and most importantly, the music industry. I'm sorry that Mr. Greenberg disagrees
The Self-Promoting Musician (Music Business) by Berklee Press

In what century was this book written?

I knew that this book was in trouble when the author recommended sending demos on cassette tapes rather than CDs because most people don't have CD players available. In one chapter he says it's important to use professional printers and graphic artists, and in the next say to use your PC to design and print your packages.

Virtually everything in this book is out of date. I'm not surprised, as the author teaches at Berklee College of Music. When I was a student at Berklee, I realized most of the teachers had little or no professional experience. Most had been students at the school and were hired to teach immediately upon graduation. I don't know if that's the case with this author, but it is obvious he is completely out of touch with the state of the music business today.
The Self-Promoting Musician (Music Business) by Berklee Press

Product Description

Take charge of your career with these do-it-yourself strategies for independent music success! Peter Spellman, the Director of the Career Development Center at Berklee, gives tips on how to: write a business plan, create press kits, use the Internet to boost your career, customize your demos for maximum exposure, get better gigs and airplay, network successfully, and create the industry buzz you need to succeed. A must-read for every aspiring musician!