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Title: The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer
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Manufacturer: AMACOM
List Price: $30.00
Our Price: $18.79
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| Customer Reviews: |
| The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by AMACOM Specific and practical |
| David Mullen's main theme is a variation of Thomas Edison's oft-repeated words that "genius is 10% inspiration and 90% perspiration." Although his book is repetitive and circular, he adds a little more information each time he loops back to an idea. Aspiring brokers will find the effort of following Mullen's train of thought worthwhile: He provides scripts and sample letters, and describes helpful techniques for handling rejection, communicating with prospects and closing sales. He includes information about how to work in teams and how to train sales associates. Mullen's advice is not groundbreaking, but it is specific and practical - although, strangely, he never mentions the importance of developing investment expertise. Thus, getAbstract recommends this book to those who already understand the field and want to use what they know to start selling. |
| The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by AMACOM Be Your Own Coach! |
Follow these principles and be your own coach! David Mullen combines strategic planning and how-to-do-it with clarity. Topics include market planning and realistic steps to building a million-dollar practice, as well as building blocks necessary to create a firm foundation. This is the #1 book I recommend in coaching FAs.
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| The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by AMACOM A Must Read for New Advisors and Mid-Career Advisors! |
Dave Mullen Jr. has put together the essential steps to success in the EXTREMELY difficult process of building a financial services practice. I am one of his disciples and the concept of clearly defining your market action plans, understanding that it takes 100 clients that are constantly being upgraded and 100 prospects that are constantly in your pipeline is the key to success.
Reading the book is step one, consulting directly with Dave Mullen should be your next step. Bravo for a process that works if you are willing to commit!
Howard Hissrich, CFP(r) |
| The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by AMACOM Very Useful Guide |
| I am just beginning my career as a financial advisor and I have found that this book has been very useful in providing the basic steps and fundamentals on building your client base. There are no short cuts in this financial services industry but better planning goes a long way to being successful. In general I feel that this book gives you excellent advise on how to go about getting a solid understanding on what you need to do to be successful as a financial advisor. |
| The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by AMACOM Senior Vice President, Merrill L ynchPrivate Banking and Investment Group |
| Dave Mullen's book is tremendously value added, and is a must read for financial service professionals serious about growing or improving their practice. Dave provides practical advice in granular detail about what it takes to achieve an extraordinary level of success in our highly competitive industry. He provides an excellent blueprint or roadmap for achieving one's goals. If an advisor follows the formula that Dave outlines in his book, success will absolutely be achieved. Dave's message and method can be helpful to those just starting in the business, as well as those with significant experience who are already considered successful by any measure. Most books of this type are simply motivational in nature and filled with platitudes that we have all heard before. Dave provides a specific formula for success. I wish that this invaluable resource had been available earlier in my career! |
| The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by AMACOM Book Description |
| In The Million-Dollar Financial Services Practice, author David J. Mullen, Jr. reveals how to become a top-producing financial advisor using the method he has taught at Merrill Lynch and is famous for in the industry. This comprehensive book combines marketing, prospecting, sales, and time management techniques into a system that will help readers build a successful and lucrative practice. Mullen gives financial advisors all the tools and guidance they need to: * get the appointment * build relationships * convert prospects to client * retain clients * use niche marketing successfully * balance current clients and prospects * increase the products and services each client uses * attract millionaire clients Containing templates, scripts, letters, and 15 tried-and-true Market Action Plans, this indispensable guide shows readers how to take their financial services practice to the million-dollar level and beyond. |
