Red Hot Internet Publicity: An Insider Title: Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet!

Purchase Item

Manufacturer: Morgan James Publishing
List Price: $17.95
Our Price: $10.78

Customer Reviews:
Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet! by Morgan James Publishing

Highly Recommended

My agent recommended this book to me. I'm finding the information contained inside to be very useful and I'm anxious to see it work for me!
Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet! by Morgan James Publishing

Incredibly valuable information

This book is so full of information of which I had no idea that I flagged almost every page. The only problem with the book is that I now have to follow up on all the wonderful ideas and recommendations.

Penny Sansevieri does a very good job of making the information understandable to people who are not nearly as internet savvy as she. She also provides lists of sites in various categories as well as very specific instructions on how to maximize her recommendations.

After reading this book I immediately offered to buy another copy for my older daughter to help with her web businesses. I can't loan my copy because I'm using it to go page by page to market my novel MRS. LIEUTENANT on the internet.
-- Phyllis Zimbler Miller, author of MRS. LIEUTENANT and co-author of SEASONS FOR CELEBRATION
Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet! by Morgan James Publishing

Making Your Website Sing And Sell

Confused? Here's an intelligent book on the application of Web 2.0 doo-dads that anyone can grasp. A public relations and promotional expert and author, Penny Sansevieri is well-qualified to dispense advice--and dispense it she does: from turning your site into a marketing "Billboard," to jumping beyond Search Engine technology into RSS feeds, blogging, podcasting,and Social Networking as a means of drawing a targeted niche audience to your site...then converting those visitors into customers of your product.

The writing is clear and structured,the often arcane world of Web 2.0 terminology thoroughly explained. Helpful chapter headings are contained in a nicely worked-out Contents section, with a full Index at the end of the book. 200 pages that will jumpstart your thinking about how a productive, up-to-date website should look and function.
Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet! by Morgan James Publishing

Hot Tips for Online Book Promotion

Red Hot Internet Publicity covers variety of online promotional tools including websites, blogs, ezines, online media releases, article distribution, podcasting, and autoresponders.

Sansevieri's marketing expertise shows as she offers advice on effective website design and content, tips for converting visitors into customers, a list of items to include in an online media room, and a supply and demand approach to keyword selection.

The section on blogging is especially helpful, with tips on starting, writing and promoting a blog. Readers will also learn how to use teleseminars as a marketing or revenue generating tool, and how to earn additional revenue from affiliate programs and ebooks.

A number of helpful resources are listed, including book blogs, tools for search engine optimization and keyword research, and more.

Red Hot Internet Publicity should be required reading for authors and publishers seeking to market their books in the Internet age.
Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet! by Morgan James Publishing

Well Done

Have both the printed book and the ebook. An outstanding job of getting to the roots of the subject and explaining in an easy-to-understand manner. I would highly recommend this book to anyone who is interested in wringing the internet dry as one promotes a book. Great starting point --- use your imagination to build on Penny's base.
Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet! by Morgan James Publishing

Product Description

If you?re an author, the brand new ?Red Hot Internet Publicity; An insider's guide to promoting your book on the Internet? unlocks the door to the online ?Marketing and Publicity Kingdom.? This guide will help you discover the crown jewels of the hottest new trend in book promotion: Internet publicity and marketing.